Archive for May 2009

Groom Energy hosts LED Webinar

Groom Energy hosted a webinar on May 21st entitled “Trends and Best Practices using LED light sources in Commercial, Industrial and Outdoor applications.” This event was driven from the many conversations, questions and engagements we have had with our commercial and industrial customers, like, “are LED’s the answer for my industrial application?” “How soon until LEDs will be competitive with fluorescent light sources?” ” Which applications have been successful and which have not, and why?”….. we attempted to answer a few of these questions using this broad forum and maybe to provide clarity to some of the claims from providers.

Joining me in the presentation were Mark McClear from CREE and Jeff McCullough from PNNL. The session was very well attended, far better than we had anticipated. Mark gave a good historical view of where LED light sources have come from, where they are now and where he (and CREE) anticipates them to be in the short term.   I presented a synopsis of Groom’s observations of the commercial and industrial marketplace from our customer’s perspective. The requirements and challenges they face and the many questions they pose to us.  I reveiwed 4 specific case studies which hit specific different types of applications, Indoor, Roadway, Parking, and Tunnel, and the results/benefits of these installs. Jeff gave an excellent overview and detailed the effort to provide standards around the myriad of claims in the market regarding LED light sources and fixtures.

What is apparent is that there is tremendous interest in LEDs as a hugely efficient light source for the future. Along with that come a ton of questions and the need to provide expert guidance. The comments from the session seem to be positive so far, and we continue to try and provide guidance and leadership to our customers in this area. Stay tuned for more!

The webinar is currently archived on the Greentechmedia site so you’ll just need to register here in order to view it anytime for the next 6 months.

    Enterprise Carbon Accounting seminar in San Francisco

    Yesterday we co-hosted our Enterprise Carbon Accounting (ECA) seminar at the San Francisco Airport Hyatt, bringing our successful Feb 25th Boston event to the Left Coast, this time with our new partner GreentechMedia.   As he had done for Boston event, Paul Baier did another great job at putting together a set of speakers and topics to be discussed.

    The ECA idea stems from the belief that as GHG emissions will ultimately have economic consequences  (ie. cap-n-trade or tax), a company’s GHG accounting system needs to be financial grade.   In the extreme, Mindy Lubber, CEO of Ceres, likened using this new metric for corporate performance to the need for understanding off balance sheet risk.  Hence, GHG reporting both now and in the future needs to be transparent and auditable.  Early voluntary corporate reporting through programs like Carbon Disclosure Project shows that these organizations understand the emerging problem and are proactively dealing with it.

    However, in listening to Pankaj Bhatia from World Resource Institute and case studies from companies like Allied Materials, Autodesk, HP, Intuit and Symantec, it became clear how very early we are in this journey.  Each of these companies has needed to develop a new process for building their GHG inventory and their comments highlighted how much subjectivity remains in their interpretation of the boundaries for their emissions.   This is especially challenging around Scope 3 reporting.

    The speakers also offered commentary about the Waxman/Markey bill and speculation about whether the US would or would not have a strong GHG regulation position going into Copenhagen in December of this year.  Speculation was high that cap and trade will prevail as the vehicle whenever policy gets enacted.

    The side story is that cap and trade will work principally for political reasons.  It would be the only program that would allow US policy makers from states who have each different consequences from GHG regulation (coal vs gas power, mfg vs farms, etc) to satisfy their constituents by shifting the battle to “how many GHG credits do I get?”   One can imagine it won’t be as simple as the DOE’s stimulus financed Energy Efficiency and Conservation Block Grant program which has been allocated on a $ per capita basis to unsuspecting cities and towns throughout the US, regardless of need.

      Commercial and Industrial LED Webinar to be held May 21st, 2009

      Register here for our webinar on LED Lighting presented by Groom Energy and Greentech Media!

      A great opportunity to learn about trends and observations regarding LED applications in the Commercial and Industrial marketplace. We will review LED pricing trends, key fixture performance criteria, DOE and Energy Star perspective, along with several case studies.

        Lightfair 2009 – LED’s galore

        Between meetings with a few Groom Energy customers and partners, Bob, Fritz and I had the chance to walk the Javits Center/NYC for Lightfair the last few days.  Lightfair is the US’s annual lighting show which hosts loads of lighting designers, architects, vendors, engineers and folks looking for free trinkets – the show alternates between NYC and Las Vegas each May so this year our commute from Boston and Chicago was a little easier.  A couple thoughts and observations…..

        The venue:  As you walk into Javits you cannot help but reach for  your sunglasses – and start the mental calculations of the amount of KWH this place is consuming during the three day exhibit hall event!  Everything is lit to the max.

        Induction lighting:  Two years ago we were curious to see whether Induction lamps were going to be highlighted by the large manufacturers, especially Philips with their QL lamp – turns out that they weren’t and we found only one or two vendors showing off an induction lamp based fixture.  The same was true last year.  This year we did find a few more vendors, all of whom had their own retrofit variation for a traditional lighting fixture – but since induction lamp volumes are still not coming, the writing is on the wall for these long lasting high priced lamps as alternatives to the traditional HIF lamps because LED’s HAVE ARRIVED!!!!!

        LED’s – then:  At Lightfair 2007 LED’s were, as a friend calls them,  still “blinky blinky” – handful’s of vendors were showing off their fun, colored architectural enhancements for electric signage and discoteque walls.   Leading innovators like Color Kinetics were displaying one of their first white light general illumination products – an undercabinet light.  Lightfair 2008 was a coming out party for LED’s, with a bunch more new white light LED only start up vendors and Chinatown (the regular sub section of the exhibit hall with tons of small manufacturers who can make anything quickly and cheaply) showing blinky blinky in volume. No traditional large fixture vendors like Cooper or Acuity had LED’s highlighted in their booths.

        LED’s – 2009: Wow, how the world changed in two years.  White light LED applications were everywhere this year – from downlights to 2 x 2 office to wall packs to parking garage to cobra heads – everyone had their own adaptation of a white light LED fixture.  Consolidation has already begun, with Philips having acquired and integrated Color Kinetics since 2007, CREE acquiring LLF in 2008 and more recently Cooper acquiring IMS just a few months ago.  The new products on display are seriously constrained by the price performance challenge – as a consequence, these new fixtures are designed to produce LESS light than the fixtures they would be replacing – manufacturers either do not admit this or they describe their modular designs which will grow into the LED performance curve.

        We also had the chance to catch up over breakfast with Mark McClear of CREE and test his observations about the expected price/performance curve over the coming months.  If, as he suggests, next year’s show will have LED based fixtures using 135 lumens/watt with a 10% decrease in price for the same chip, get ready for REAL acceleration of adoption.  These products will be able to produce sufficient light output with a reasonable cost and will show faster return on investment for C&I managers  looking to cut their wattage consumption.

        The C&I lighting fixture world has clearly been divided into two types of players – believers, who are hiring, building, learning with the first designs for these “computer” lights based on integrating LED’s, extruded metal heat sinks, complex optics and solid state power supplies and non-believers, who are betting that their businesses, which relies on creative metal shapes wrapped around standard lamps and ballasts from Sylvania, Philips and GE will survive the new entrant LED challenge.

        We’ll be capturing more of these thoughts in our upcoming LED webinar on May 21st as well…

         

          Welcome to the Groom Energy blog!

          So for the last few years we’ve been hustling to build our energy services company, delivering both renewable and energy efficiency projects across 25+ states for some great customers like Budweiser, Kellogg’s, Raytheon and Thermo Scientific.

          It’s been crazy, fun and scary, like all start-ups – and only now are we lifting our heads up a bit and realizing how much we’ve been learning along the way….

          The idea for this blog is to capture some of these learnings and observations in a more real-time fashion, both for our now extended Groom Energy team, the customers with whom we stay pretty connected and other GES friends who might find this to be interesting to their own business.